When the north wind from the fertile land beyond the Great Wall blows to the shores of Dianchi Lake, a narrative of the times that reshapes the automotive industry landscape and drives consumption upgrading officially begins with the grand opening of ARCFOX Center Yunnan Tongjiang's two stores.
On June 14, 2025, the grand opening ceremony of ARCFOX Center Yunnan Tongjiang People's West Road Store and Xiaotun Auto City Store was held ceremoniously in Kunming. This is not only a key move for the ARCFOX brand to target the southwest and expand its territory, but also a milestone event in which Ningxia capital lays out across regions and empowers the leapfrog development of Yunnan's automotive industry, opening a new chapter in the development of new energy vehicles with magnificent momentum.
Ningxia capital lays out in Yunnan, anchoring the era's风口 of the new energy industry
Tongjiang Group, with forward-looking judgment of automotive industry trends, anchors Yunnan, this fertile ground for new energy vehicle development, and directs its march southward for layout; Yunnan, as a growth pole of automotive consumption in the southwest region, has seen its new energy vehicle penetration rate climb year by year, consumer demand burst forth in diverse ways, and the industrial ecosystem urgently needs high-level empowerment.
ARCFOX Center Yunnan Tongjiang's two stores, as the strategic fulcrum for Ningxia capital to cultivate Yunnan deeply, carry the mission of introducing a high-end intelligent new energy product matrix and building an ecosystem of deep connections with brand users, aiming to use ARCFOX's technological strength and quality benchmark to activate Yunnan consumers' pursuit of high-quality mobility, establish a market lighthouse for ARCFOX in the southwest region, release the tremendous momentum of new energy vehicle consumption, and lead the industry trend.
Immersive opening atmosphere, writing brand warmth and momentum
On the day of the opening ceremony, an experiential feast integrating regional characteristics and brand genes unfolded magnificently.
The Yunnan ethnic-style welcome ceremony and the auspicious lion blessing segment opened the prelude to the integration of guests and hosts with the charm of regional culture. The eye-dotting of the awakened lion and the gathering of the green for blessings allowed traditional auspicious meaning to resonate with modern commercial vision, beating the drum of striving forward for the opening; the ribbon-cutting and opening of the doors proclaimed that the two stores had ascended the stage of Yunnan's automotive market, materializing the concept of "delivery is commitment, service is ecosystem" and conveying a revered experience.
The ARCFOX fleet paraded between the People's West Road Store and the Xiaotun Store, turning into a flowing brand scenery line and conveying the charm of new energy mobility; the Yunnan Jiama intangible cultural heritage DIY experience used traditional folk custom as a pen to hand-draw exclusive symbols, building a dual bond between the brand and Yunnan's distinctive culture; the family banquet brought guests and hosts together, transforming a commercial ceremony into a warm community, consolidating the foundation of a "warm and profound" brand ecosystem, and allowing ARCFOX's value proposition to quietly integrate into the cultural veins of this land of Yunnan.
Two stores open: activating the industrial ecosystem, leading the trend of the times
The landing of ARCFOX Center Yunnan Tongjiang's two stores injects "ARCFOX" power into Yunnan's new energy vehicle market. On the one hand, with high-end intelligent models such as the ARCFOX Alpha series as carriers, cutting-edge technologies such as intelligent driving and super-sensory cockpits are made accessible to Yunnan users, driving local automotive consumption toward intelligentization and greening, and reshaping the high-end new energy consumption landscape; on the other hand, the collaborative model between Ningxia capital and Yunnan's industry sets a model for cross-regional industrial empowerment, magnetically attracting more high-quality resources to gather and accelerating the improvement of Yunnan's new energy vehicle industrial ecosystem.
In the future, ARCFOX Center Yunnan Tongjiang flagship store will continue to use the three-dimensional model of "product + service + ecosystem" to deeply embed itself in Yunnan's automotive consumption scenarios, extract brand influence while satisfying users' diverse needs, write Yunnan's answer sheet for the new energy vehicle era, and drive the giant ship of industry toward a broader future.
