At the beginning of Lincoln's new decade-long journey in China, the regional appreciation event for the all-new Lincoln Navigator grandly opened in Wuhan, the River City. Over the past decade, with exceptional development speed and unique brand charm, Lincoln has created a remarkable "Lincoln Phenomenon" in the luxury auto market. Now, the all-new Lincoln Navigator makes a powerful debut, opening the curtain on Lincoln China's next glorious decade and once again defining the pinnacle experience of American luxury.

Twenty-eight years ago, the Lincoln Navigator made a stunning debut, pioneering the entirely new segment of full-size luxury SUVs with the bearing of a trailblazer. Today, this flagship SUV, meticulously crafted based on deep insights into target customers, especially China's elite class, the all-new Lincoln Navigator, with its bold and imposing style and exquisitely luxurious comfortable space, has quickly become the focus of attention for many consumers. Through the comprehensive upgrade of the Commander digital cockpit and the second-row duplex grand sofa, it creates a warm and comfortable "third space" for users, bringing an extremely private "realm of luxurious enjoyment."

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The All-New Lincoln Navigator

A commanding presence that showcases American luxury

With a body length of over 5.3 meters, a width of over 2 meters, and a height of nearly 2 meters, the all-new Lincoln Navigator displays the magnificent bearing of an American flagship. The extended-wheelbase version measures nearly 5.7 meters in body length with a wheelbase of over 3.3 meters, exuding an overwhelming sense of grandeur. Paired with class-leading 24-inch wheels, it not only ensures precise handling and a comfortable ride experience but also adds a splendid touch to its imposing exterior.

The all-new Lincoln split-folding "Qiankun" tailgate design is ingeniously conceived, not only allowing the trunk space to be flexibly transformed into a practical yet aesthetically pleasing outdoor luxury terrace, but also easily accommodating various travel scenarios. Whether cruising through the bustling Jianghan Road carrying the spoils of fashion shopping, or heading to the shores of East Lake in the suburbs loaded with outdoor exploration gear, the all-new Lincoln Navigator handles it all with ease, fully demonstrating its outstanding versatility across multiple scenarios. On the urban streets of Wuhan, it becomes a striking sight with its unique styling and powerful presence; amid the surrounding lakes and mountains, its luxurious temperament complements the historic environment perfectly.

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The All-New Lincoln Split-Folding "Qiankun" Tailgate

Thrilling Power for an Extraordinary Driving Experience

The all-new Lincoln Navigator comes standard across the lineup with a 3.5-liter V6 twin-turbocharged engine and a 10AT transmission, delivering surging power and extraordinary strength. Paired with a body-on-frame chassis, intelligent four-wheel drive, and CCD electromagnetic suspension with adaptive damping adjustment, whether driving smoothly on Wuhan's flat and wide urban arterial roads or racing with passion along the winding mountain roads around East Lake, it gives drivers full confidence and exhilarating driving passion.

In Wuhan's traffic environment, the all-new Lincoln Navigator easily handles all kinds of road conditions with its outstanding power performance and handling stability. When you weave through the high-rises of Optics Valley, its powerful performance lets you reach your destination quickly; and when you head to the suburbs to enjoy the natural scenery, its off-road capability allows you to freely explore unknown roads.

The all-new Lincoln Navigator features an all-aluminum body, with high-strength aluminum alloy accounting for over 97% of the upper body structure. Combined with the Lincoln Co-Pilot360™ 2.0 intelligent driving system, it can precisely perceive the surrounding environment in complex traffic conditions. On the bustling streets of Wuhan, this system can promptly warn and assist drivers in defusing various potential risks, providing comprehensive safety protection for every journey. Whether on congested ring roads during rush hour or at intersections with heavy traffic, it ensures your driving safety, making your travels more secure and convenient.

A Lavishly Spacious Cabin Creating an American-Style Realm of Wide Luxury and Ease

Based on a deep understanding of Chinese users' needs, the all-new Lincoln Navigator introduces for the first time a second-row duplex grand sofa — the "Commander Seat." All seats are upholstered in Opulence leather specially developed by Scotland's Bridge of Weir exclusively for the Lincoln Navigator, offering not only a soft and delicate touch but also integrating thoughtful features such as heating, ventilation, and massage. Additionally, it is equipped with an exclusive full-size center console bar, second-row control screen, and wireless charging device, making rear passengers feel as if they are in first class, enjoying a reverent and comfortable seating experience.

The nearly 2-meter vehicle height allows the second-row Commander Seat to have a seat height of nearly 1 meter, fully ensuring that both front and rear passengers can enjoy an expansive field of view. Whether admiring the magnificent scenery of Yellow Crane Tower or gazing at the lakes and mountains of East Lake, the "Commander's View" lets you take in all the beauty at a glance. In addition, the 48-inch wrap-around 4K ultra-high-definition display and the "Revitalizing Comfort" one-touch full-body in-car SPA experience allow you to feel the ultimate charm of American luxury at every moment inside the vehicle.

Second-Row Space of the All-New Lincoln Navigator

The all-new Lincoln Navigator is also equipped with an ANC active acoustic noise cancellation system, over 40 quiet acoustic packages, and laminated acoustic glass throughout the vehicle, significantly enhancing the tranquility of the rear cabin during driving and creating a cabin environment as silent as outer space, allowing you to have your own private sanctuary even in the noisy city.

The all-new Lincoln Navigator First Edition, which stunningly opened for pre-orders at the 2024 Guangzhou Auto Show, has also attracted considerable attention in the Wuhan market. This model embodies the ultimate craftsmanship and unique creativity of the Lincoln brand, serving as a exemplary work that exquisitely blends Lincoln's century of glorious heritage with China's profound culture.

Exclusive Knight Exterior Badge of the All-New Lincoln Navigator First Edition

The First Edition comes with a series of exclusive packages, with each vehicle featuring two interior badges with exclusive limited edition numbers. Its exclusive Knight exterior badge is inspired by the classic knight emblem on the 1956 Continental MKII, blending retro charm with modern fashion to showcase a noble, luxurious, and uniquely personal character. The exclusive knight-pattern puddle lamp, when the door is opened at night, is like a brilliant welcome light carpet, bringing an unparalleled sense of ceremony. The multifunctional trunk mat provides a convenient and practical storage solution for your outdoor trips or daily shopping, while the integrated streaming rearview mirror with dashcam combines high technology with practicality, further enhancing the sense of reverence and exclusivity of the vehicle.

Song Brocade Co-Created Interior of the All-New Lincoln Navigator

Particularly noteworthy is the "Song Brocade Custom Gift Box" co-created by Lincoln and Shangjiukai. Song Brocade, hailed as the "Crown of Splendor" and the pinnacle of Chinese silk craftsmanship, is ingeniously incorporated into automotive accessories such as armrest box covers, neck pillows, lumbar pillows, key cases, and seatbelt covers. Song Brocade became a royal treasure appreciated by Emperor Gaozong of Song, and its exquisite craftsmanship and gorgeous texture fully demonstrate the distinguished identity of the user. When the Lincoln star emblem and the Chinese "dragon culture" totem "Chi Long" pattern are exquisitely fused on Song Brocade, adorned with the First Edition knight star badge symbolizing noble honor and courageous strength, the all-new Lincoln Navigator First Edition reveals supreme nobility in every detail, becoming a unique, eye-catching, noble and glorious identity symbol for Wuhan car owners. While enjoying the luxury ride, owners can also appreciate the unique charm and profound connotations of the fusion between Eastern and Western cultures.

Lincoln has also carefully prepared for owners of the all-new Lincoln Navigator First Edition a "Perfect Ten" exclusive pre-order privilege package valued at over 100,000 yuan. Simply scan the QR code to enter the Lincoln e-commerce mini-program and place a deposit to enjoy comprehensive reverent courtesies covering exclusive package design, exclusive gift boxes, exclusive services, and more. From the exclusive honor of purchase to the worry-free assurance of ownership, every privilege demonstrates Lincoln's sincere care for users and relentless pursuit of quality service.