The Year of the Snake has arrived, and everyone is full of energy, charging toward new journeys with high spirits. Starting strong at the beginning of the year, sprinting toward a "good start," JAC Pickup wishes you the agility and quickness of a spirit snake—seizing every opportunity, advancing your career step by step, and welcoming rolling fortunes.
The snake is known as the "little dragon," symbolizing wisdom, longevity, wealth, and good fortune. 2025 is the final year of the "14th Five-Year Plan," social and economic development is steadily advancing, and the pickup market will grow increasingly prosperous. JAC Pickup has also set a new target: ensure global sales of 80,000 units.
Leaping from 63,000 units in 2024 to 80,000 units—how to break through? Product is the foundation of competition, with the key lying in product innovation. China's pickup industry is becoming more mature, with increasingly diversified product attributes. While maintaining multi-functional and multi-purpose characteristics, passenger-oriented, intelligent, scenario-based, and new-energy features are becoming more prominent.
In 2025, entering a new era of pickups where oil and electricity carry equal weight and intelligence leads the way, JAC Pickup will adhere to starting from the world's highest standards, deeply understand changing demands in domestic and international markets, meet increasingly diversified market needs, and enhance global competitiveness.
Chassis expert, model of wealth creation! JAC T-series pickups are tough and durable, safe and comfortable. The JAC T6, T8 Nighthawk Edition, and all-new JAC T8 PRO help drive efficient wealth creation. In 2025, JAC Pickup will further optimize and upgrade products in terms of design, function, quality, and price to meet consumer needs and expectations.
Born tough, brave journey! The Hunter series pickups are mighty and luxurious with outstanding performance. The Hunter Bobcat Edition and Hunter Green Demon Edition empower a wonderful life. In 2025, JAC Pickup will focus on passenger-oriented and intelligent upgrades, letting more people experience the value and potential of intelligent passenger-grade large pickups.
Channeling efforts into the new-energy pickup market, the JAC T6 EV, JAC T8 EV, and Hunter EV will go full force, with more plug-in hybrid and extended-range hybrid models continuously introduced. "Fuel + Hybrid + Pure Electric" firing on all cylinders, achieving parallel multi-technology routes and differentiated multi-product layout.
At the same time, intelligence will elevate the pickup driving experience to an entirely new height. Once the spark of intelligence appears, an unstoppable prairie fire is inevitable—and it is also the core of future competition.
In 2025, JAC Pickup will adapt to trends and changes, continue to carry forward its chassis technology advantages, advance the four carriages of "fuel, hybrid, electric, and gas" in parallel, deepen cooperation in the intelligent field, lay out a new platform architecture, evolve from distributed to domain-centralized, and incubate a new series of new-energy pickup products.
With a global perspective and boosted by stronger system capabilities and more fuel-and-electric new products, JAC Pickup is going all out to achieve new breakthroughs. We have reason to believe that in 2025, JAC Pickup will shine even more brilliantly in the global pickup market and become a "new calling card" for Chinese-brand pickups!
