When we first entered society, buying a car was a major event for the family. Many young people buying cars have to save up part of the money themselves, rely on their parents to help out, and some even need to borrow from friends. Finding a car that satisfies the whole family and stays within budget is truly difficult. There are always trade-offs among space, performance, and price, and as for so-called "intelligence," in the past it was often a "luxury" that even paying extra might not get you.

The wheels of the times keep rolling forward, and the new energy wave has made high-level intelligent driving and spacious cabins no longer just concepts—but pricing in the hundreds of thousands still keeps ordinary families at the door. Most families buying cars have budgets falling around 100,000 to 150,000 yuan. Compared with the past, there are considerably more models on the market in this price range. But quality choices that truly balance intelligent driving, space, safety, and comfort are very scarce, and consumers' "choice dilemma" still exists.
Is there a family car that requires no compromise and comes fully equipped with intelligent driving, generous space, comfort, and safety all at once?
Yes, my friend, there is!
The recently launched Xinghai V6 Huawei Qiankun Intelligent Driving ADS SE Edition provides the answer.
With a launch benefit price starting at 99,900 yuan, it brings the Huawei Qiankun Intelligent Driving ADS 5 SE—once exclusive to high-priced models—along with a flexible four-or-six-seat flat floor, solid 510km range, and central SOE safety quality to the 100,000-yuan-class market. Can this "affordable luxury" win recognition from the new generation of families?

Why is it the one that understands Chinese families?
For most ordinary families, the true core value of a family car is protecting the family's travel safety and carrying the laughter and joy of three generations under one roof. The car is merely a vessel; what is most precious has never been the car itself, but the happy times a family spends together on the road—this is also the fundamental promise a family car should uphold.
Today many products are keen on marketing hype, relying on polished packaging on PPTs and emotional stories to attract attention. Dongfeng Fengxing, however, has chosen a harder path: not piling on status premiums, but insisting on putting hard-core strength into practice. And this comes from a deep insight into user needs.

Only by understanding families can one serve families.
Over 25 years of building cars for families, Dongfeng Fengxing's most valuable accumulation is not technical parameters but a deep understanding of tens of millions of Chinese families. The team visited over 4,600 families nationwide and listened to frontline voices up close through pre-sale tour exhibitions in six cities, translating users' real travel demands into the most grounded product definition for the Xinghai V6.
Pre-sale data confirms this insight: 73% of users value the flexible flat-floor space, 68% value Huawei Qiankun intelligent driving, and 55% recognize central SOE safety quality. Fitting the whole family, easy to drive, and reassuring to sit in—this is the simplest and clearest car-buying decision logic of Chinese families.
The Xinghai V6 Qiankun Intelligent Driving ADS SE Edition is precisely a reflection of Dongfeng Fengxing's philosophy of "inclusive value." It does not raise premiums by piling on features, nor does it inflate value through sentimental stories; it simply turns high-level intelligent driving, spacious six-seat comfort, and high-standard safety protection—once exclusive to high-end models—into a travel experience that ordinary families can genuinely afford. If even "good things" belong only to the few, then where is their value? What the Xinghai V6 does is take them down from high-priced models and turn them into standard equipment within reach in the 100,000-yuan-class market.
From an industry perspective, the Xinghai V6 brings high-end intelligent driving into the 100,000-yuan era. Relying on its cooperation with Huawei Qiankun and Dongfeng Fengxing's deep insight into family users, it breaks the long-standing price barrier that kept high-end intelligent driving concentrated above 150,000 yuan, making intelligence inclusive for millions of families and precisely filling the product gap in the 100,000-yuan-class market for "Huawei Qiankun intelligent driving + genuine three-row six-seat" vehicles.

How strong is the high-end intelligent driving that can be unlocked for 99,900 yuan?
Whether for daily commuting or picking up and dropping off children, the congestion of urban morning and evening rush hours is always suffocating. Large-size vehicles that can let the whole family travel freely are even more stuck in crowded road conditions. In the narrow perpendicular parking spaces of shopping mall garages, "parking difficulty" is also a daily anxiety troubling family travel. And on long-distance self-driving trips during holidays, hours of tense driving leave the driver, who should be enjoying the journey, utterly exhausted.
Relying on Huawei Qiankun intelligent driving, the Xinghai V6 Qiankun Intelligent Driving ADS SE Edition breaks the pain point of large cars being hard to drive, with safety greatly enhanced—even novice drivers can confidently handle this large vehicle, driving with peace of mind and confidence.

More importantly, there are indeed many low-priced models on the market that, under the banner of high-level intelligent driving, are actually stripped-down versions with reduced functions. Despite the Xinghai V6's approachable pricing, this Huawei Qiankun ADS 5 SE intelligent driving system is by no means a crippled version—core capabilities such as urban LCC+, highway NCA, all-scenario intelligent parking, and CAS 5.0 all-dimensional active safety are all fully present.
During urban commuting, LCC+ lane cruise assist acts as a "veteran driver," effectively easing the pressure of following traffic in congested conditions.
The intelligent parking function is tailor-made for narrow garage spaces—one-key parking makes "large cars are hard to park" a thing of the past.
On long-distance self-driving trips, highway NCA navigation assist takes over highway driving conditions, greatly reducing the fatigue of long journeys.
In terms of safety, it is equipped with the CAS 5.0 all-dimensional active safety system, providing all-weather active protection for the whole family's travel.
The tech cabin features a Snapdragon 8295 chip plus a large screen—even elderly family members and children can "figure it out," with support for dual-voice-zone continuous dialogue. Whether it's parents in the front row or kids in the back row, a single sentence handles navigation and music, with no complicated operation process needed.

With the support of intelligent driving, even when driving a large vehicle through the city, the driver can enjoy a sense of ease; on long journeys, tense nerves can relax. This is not just an upgrade of driving assistance, but a liberation of family roles.
Anyone who has looked into mid-to-large SUVs or MPVs should know that MPVs on the market now with a size similar to the Xinghai V6 and a comparable level of equipment easily start at 150,000 yuan and up. But the Xinghai V6 Qiankun Intelligent Driving ADS SE Edition has managed to deliver comfort and intelligence in this price range "unreasonably" well.

A flexible four-or-six-seat flat floor—more than just mastering family travel
Space is the core competitiveness of a family car. The Xinghai V6 understands this well. It has both the passability and generous space of an SUV, the agile posture of a sedan, and the ride comfort of an MPV. When the whole family travels together, whether the journey is long or short, everyone can sit comfortably and enjoy the ride.

With a class-leading 2,900mm wheelbase, it is the only flexible four-or-six-seat flat floor in the 100,000-yuan class. When only three or four people use the car on ordinary days, it isn't burdened by a six-seat body's lack of flexibility. For holiday outings, it seats elderly family members and children, and even with all six seats occupied, it still retains 513L of luggage capacity—enough for six 20-inch suitcases.

The third row features a sunken storage design, creating a maximum 1.63㎡ of completely flat space—kids' scooters, adults' camping gear, Mom and Dad's folding chairs can all be accommodated, and it can even handle moving and hauling cargo. A class-exclusive 70L front trunk provides partitioned storage for dirty gear—adults' fishing catches and kids' beachcombing equipment can all be stowed away.

In contrast, many models on the market either "prioritize passengers"—after full loading, everyone has to hold their suitcases in their hands—or "prioritize luggage"—on long trips, the third row is so cramped that hands and feet go numb. The Xinghai V6 finds a better balance between the two.
The width of the second-row center aisle is something many people easily overlook but is a genuinely valuable design in real life. The 240mm center aisle is the Xinghai V6's deep insight into the details of family needs.

I once rented an MPV twice for outings, and watching my parents with limited mobility struggle to squeeze into the third row—that process was hardship for them and heartache for me. Now, the spacious second-row aisle makes getting in and out easy and dignified, with no more of that torment. After sitting down, the large third-row windows bring an open view, completely bidding farewell to the stuffiness of traditional MPV rear rows—elderly family members and children can easily look out the window, making every stretch of the journey bright and open.
Packing ease into every journey, making every penny more worthwhile
If space is the passing grade for a family car, then comfort is the bonus. From cloud-feel spine-protecting seats to mother-and-baby-grade eco-friendly interior, the Xinghai V6 makes this "bonus" visible and tangible.

After being cooped up at a workstation all day, the moment you slide into the car is when you truly understand the meaning of cloud-feel spine-protecting seats. They are not just soft—they conform to the curves of your lower back, making long drives no longer a burden. Combined with 3.5mm thickened sound-insulating glass and NVH tuning throughout the vehicle, the quiet cabin lets elderly family members and children relax and nap without being easily disturbed by outside noise; family conversations don't require shouting either.

Tactile feel is only the foundation of comfort. The Xinghai V6's cabin extensively uses 3D-Mesh floating soft wrapping—everything you touch is soft and premium. But true thoughtfulness is often hidden in places you can't see. The cabin adopts a mother-and-baby-friendly eco-friendly interior, using plant-fiber eco-friendly materials and formaldehyde-free bonding processes to reduce harmful emissions from the source; after high-temperature sealed exposure testing, the levels of formaldehyde and benzene compounds in the car are significantly better than national standard limits. Combined with antibacterial components and cabin self-ventilation, it builds an invisible breathing barrier for elderly family members and children. This peace of mind cannot be exchanged for even the most lavish decorations.

What truly makes daily life relaxed is also range. The solid CLTC 510km range, paired with a six-in-one high-efficiency electric drive, means that for most families, one charge a week easily covers commuting and nearby suburban outings, bidding farewell to the anxiety of frequently hunting for charging piles. A commuting cost of 0.06 yuan/km further compresses daily travel expenses to an extremely low level. Every penny saved can be spent on something more worthwhile: a set of toys, a family dinner, a spontaneous short trip. The Xinghai V6 makes every bit of investment revolve around one thing—"the whole family's happiness."

Carrying the family's trust, central SOE quality strengthens the confidence to travel
518 test vehicles, 2.8 million kilometers of real-world testing, 72 battery tests exceeding national standards… This series of figures laid out before us is not meant to prove how competitive the Xinghai V6 is, but to forge "safety"—the thing that most deserves to be luxurious—into the non-negotiable bottom line of family travel.
Backed by Dongfeng's 57 years of central SOE car-making technology accumulation, inheriting military-grade hard-core quality, and earning the trust of over 3.5 million users, the Xinghai V6 puts safety into practice in both visible and invisible places.

At the body level, the five-star cage safety body uses 76% high-strength steel, with 28.4% being 1,500MPa ultra-high-strength hot-formed steel; the A/B pillars adopt a hot-formed door ring structure, firmly protecting the occupant cabin's survival space in a collision.

The armored battery provides multiple layers of protection: equipped with aerospace-grade thermal insulation technology, featuring an 800°C fireproof coating and nano aerogel materials, it can delay thermal propagation for up to 5 minutes and effectively block high-temperature conduction; the battery BMS management system monitors battery status in real time around the clock, achieving millisecond-level safety perception and early warning. The battery has undergone 72 extreme condition tests including nail penetration, water immersion, and thousand-degree fire burning, with multiple redundant designs further solidifying the battery safety barrier.

At the same time, the vehicle adopts an all-star supply chain, bringing together components from leading first-tier enterprises such as Huawei intelligent driving, three-electric and air conditioning systems, Bosch sensors, and Hikvision cameras, ensuring stable and reliable vehicle quality from the source of parts. With 57 years of central SOE car-making heritage and the choice of 3.5 million users, this safety stands the test of time.
Dongfeng Fengxing adheres to the logic of inclusive value, but what is approachable is the price—never the quality. It absolutely will not cut costs in invisible places just because the price is approachable. This is the responsibility that central SOE quality should have.

In conclusion:
The launch benefit starting at 99,900 yuan is not just a delightful number but a refresh of perception—it declares that the fixed mindset of "ordinary families buying cars must make do, and good things must wait until the budget is enough" is hereby broken.
What the Xinghai V6 Qiankun Intelligent Driving ADS SE Edition does is free family users from having to make trade-offs in the face of budget: no need to give up preferences for budget, no need to abandon intelligent driving for space, and no need to compromise tomorrow's outings for today's commute. Three generations can sit together, morning and evening rush hours are easy to drive, and long-distance self-driving trips are solid and reassuring. This is what a family car should be like—it was always meant to be this way.
When a car can hold the laughter and joy of the whole family, happiness is no longer an untouchable luxury but something every ordinary person can hold in their hands in daily life. This is precisely the true meaning of technological progress benefiting the masses, and it is also the best answer the Xinghai V6 Qiankun Intelligent Driving ADS SE Edition delivers after understanding Chinese families.



