Have you all noticed that the new energy large five-seat SUV market has been absolutely fiercely competitive lately, with major automakers rushing in and battling it out.

Buick's first SUV under its high-end new energy sub-brand ZhiJing, the "ZhiJing E7," is about to make its debut at the end of March.

No joke, this car isn't just about slapping a battery on—it's built on the million-level Xiaoyao architecture.

So without further ado, let's see what big moves Buick has been hiding this time.

First, let's get inside and look at the official interior images. The ZhiJing E7 features a water-inspired aesthetic design, using mountain and water motifs to keep the cabin from feeling oppressive.

Although this car is a large five-seater, it's fundamentally built around four floating-layer seats. All four seats come standard with three-level heating and ventilation, multi-point massage for the front seats, and the rear seatbacks offer 115 to 125 degrees of power adjustment.

The Eames zero-gravity lounge chair on the passenger side is quite nice—the abdomen and legs can recline to a dual 120-degree flat position.

You can picture the scene—imagine a weekend road trip, and your wife in the passenger seat can enjoy a comfortable nap. Doesn't that just secure your standing at home?

On top of that, the interior can switch between a double bed mode or boss mode at any time—the spatial flexibility is genuinely impressive.

The rear details are quite interesting too. The second-row multi-function table is extremely stable, paired with a South German TUV eye-care smart overhead light and a dedicated pen slot—it's practically a mobile light-office cabin.

Seatback expansion ports can power devices, so you can pull out your laptop and get to work. When you're tired of playing, the silver-ion freshness heating and cooling box with 2 to 50 degree wide-range temperature control comes in handy.

Look up and you'll see a 15.6-inch Rheinland-certified second-row theater screen, paired with a 7.1.4 Dolby Atmos 20-speaker system. The front windshield and all four doors come standard with 5mm double-layer laminated acoustic glass—Buick's traditional strength in NVH is definitely not lost.

On the exterior, the wind-riding shark front face with split-type starlight wing headlights offers maximum recognition. The raised lidar on the roof is not just for show—it's equipped with the Xiaoyao Smart Driving assistance system.

Behind it is the Momenta R6 reinforcement learning large model, which differs from previous imitation learning—it can trial-and-error and grow on its own in simulated environments. When facing China's complex road conditions like cutting in and sudden pedestrian appearances, this end-to-end model reacts more like a seasoned driver.

Powertrain and chassis are the real touchstones for fundamentals. The ZhiJing E7 uses the ZhenLong Plug-in Hybrid Pro system, with a 1.5T hybrid-dedicated engine paired with a 165 kW electric motor.

Simply put, it focuses on high efficiency and smoothness across all operating conditions, with a maximum pure electric range of 168 km—one charge per week for daily commuting—and a CLTC combined range exceeding 1,600 km.

The chassis also packs a preview-type RTD continuously variable damping suspension that can sense road conditions in advance and smooth out bumps. Silent as a maiden when fully charged, smooth and capable when the battery is depleted—this is the most rational balance for a family vehicle.

The Buick ZhiJing E7's approach is very clear. It doesn't blindly chase 0-100 acceleration times, nor does it resort to flashy gimmicks. From the Eames lounge chair to reinforcement-learning smart driving, and to the ZhenLong Plug-in Hybrid Pro, the technology all lands on solving real pain points in family travel.

This car will officially debut at the end of March—how much do you think this segment-transcending, fully-loaded SUV should be priced to reshuffle the market?